Nehlsen Notebook

Showing 31 - 40 of 61 Nehlsen Notebook Entries | Page 4 of 7

 

Observation - Photo Sharing

by Jason Cherry - Creative Director   1.4.10    Comments (1)

Over the holiday break, I made an observation. While waiting to see Santa with my two year old, I noticed a number of parents and grandparents, also waiting in line, showing pictures of their other kids/grandkids on their various mobile devices –smart phones, camera phones, and even some iPods.

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Tags: social media, photography, facebook

 

 

For the best photos of children and animals – get on their level

by Woody Perkins - CFO   1.4.10    Comments (0)

I began my career at Nehlsen Communications as the company photographer and videographer; that experience gave me insight into the importance of composition.

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Tags: photography

 

 

Still Plenty of Life Left in News Releases

by Mark McLaughlin, Public Relations Specialist   12.16.09    Comments (0)

Despite public relations publications and media mavens declaring the news release an outdated communications tool that will soon be extinct, a recent poll of media professionals by MediaPost found that 49 percent of PR professionals found the news release “as useful as ever”. I couldn’t agree more.

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Tags: public relations

 

 

The Wisdom of David Ogilvy Is Timeless

by Nancy Nehlsen, Owner   12.10.09    Comments (0)

David Ogilvy who has been called "The Father of Advertising" gives timeless wisdom in his book, Confessions of an Advertising Man.

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Tags: marketing

 

 

Atomic Fireball + Slo Poke

by Lee Brinckley, Web Marketing Director   11.25.09    Comments (0)

What do you get when you put Atomic Fireballs and Slo Pokes together?

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Tags: non-traditional marketing, direct mail, marketing

 

 

Where are we going? How do we get there?

by Nancy Nehlsen, Owner   11.20.09    Comments (0)

Where are we going? How do we get there? That was the theme we gave this year’s MCA Business Conference in Cancun. Through the knowledge of expert speakers, and limitless networking opportunities, those questions for the mechanical construction industry were answered in a beautiful, tropical setting.

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Tags: business, marketing

 

 

The Beauty of Integrated Marketing

by Lee Brinckley, Web Marketing Director   11.20.09    Comments (0)

The beauty of integrated marketing campaigns is the creative power and flexibility to build brand awareness and consistency. It can take form across different media like print, web, video and guerrilla marketing. It can also take form through different platforms in one media.

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Tags: integrated marketing, web design, social media

 

 

Conforming Social Media to your Brand

by Lee Brinckley, Web Marketing Director   11.11.09    Comments (0)

With the rising popularity of social media, many businesses have started using platforms like Twitter, Facebook and blogs to promote their product and services, but you will find, many times, there is no consistency between the look of each platform. Information on each platform may be wonderful, but there is a disconnect between them visually or even with general information. Brand consistency has been neglected.

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Tags: social media, brand identity

 

 

Photos: "Social Media 101 for Businesses" Presentation

by Lee Brinckley, Web Marketing Director   11.5.09    Comments (0)

Each month the Bettendorf Chamber of Commerce puts on the "Knowledge at Noon". On November 3, 2009, Nehlsen Communications gave a presentation to over 50 business professionals. We saw representatives from financial institutions, casinos, schools and colleges, engineering companies and contractors.

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Tags: social media, marketing, business, events

 

 

How do I use social media for my business?

by Lee Brinckley - Web Marketing Director   10.21.09    Comments (2)

Lee, our web marketing director, will be giving a presentation on using social media for small businesses on November 3rd at the Bettendorf Library through the Bettendorf Chamber of Commerce “Knowledge at Noon” series. He will define what social media is in layman’s terms and how to get started.

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Tags: social media

 

 

 

Showing 31 - 40 of 61 Nehlsen Notebook Entries | Page 4 of 7

 

   
   

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Most Recent

1.4.10
Observation - Photo Sharing
by Jason Cherry - Creative Director

1.4.10
For the best photos of children and animals – get on their level
by Woody Perkins - CFO

12.16.09
Still Plenty of Life Left in News Releases
by Mark McLaughlin, Public Relations Specialist

12.10.09
The Wisdom of David Ogilvy Is Timeless
by Nancy Nehlsen, Owner

11.25.09
Atomic Fireball + Slo Poke
by Lee Brinckley, Web Marketing Director