Make the Most of Your Marketing Budget

by Nancy Nehlsen - Owner       Comments (0)

One of the best things you can do for your business this year, if you haven’t already done so, is to have a pen-to-paper, real-live, strategy-filled marketing and public relations plan. A plan is all about building presence. Our great history makers talk about them. “It takes as much energy to wish as it does to plan.” – Eleanor Roosevelt

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Tags: marketing, strategy, public relations, plan

 

 

How SMART are you?

by Jayna Gallagher - Special Assistant to the President       Comments (0)

At Nehlsen Communications we try to make goal setting for ourselves, and our clients, the first step when implementing any new campaign, strategy or plan. As part of the HR team, I’ve learned simple strategies that make goal setting easier for our clients, and for our staff. We use the SMART goal system: specific, measurable, attainable, realistic and timely. Following are some helpful tips...

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Tags: strategy, business, marketing

 

 

A Designer’s “Dr. Jekyll and Mr. Hyde” Syndrome

by Lee Brinckley - Web Marketing Director       Comments (2)

So you have a great graphic designer who consistently creates creative, well-designed ads and brochures for you. Stands to reason he can do great websites, too – right? When you mentioned web design he said he could do it! Why wouldn’t you have all the confidence in the world that you’ll get a great looking, fully-functioning site?

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Tags: graphic design, web design, integrated marketing, web development, strategy

 

 

I can’t wait for the next 37 years

by Nancy Nehlsen       Comments (0)

Things have changed a bit since I started this business in 1972. We didn’t have computers then. We had a Corolla and carbon paper, which meant you never had a clean copy of any document you gave a client...

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Tags: marketing, strategy

 

 

   
   

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