It's the Right Thing To Do

by Nancy Nehlsen - Owner 3.9.10 Comments (1)

We are so fortunate to have clients we really like doing business with. Our clients are truly good people trying to make a difference in the world. Marketing is more fun when there’s a purpose and passion behind the work instead of simply a desire to make money.

Read the rest of "It's the Right Thing To Do"

Tags: integrated marketing, radio, video, charity, youtube

Rebranding: Being our own Client

by Jason Cherry - Creative Director 2.26.10 Comments (0)

We’ve talked about the importance of brand evolution, but it wasn’t until our recent Gold ADDY award that we thought to showcase our own rebranding campaign as an example.

Read the rest of "Rebranding: Being our own Client"

Tags: brand identity, integrated marketing

2010 Quad Cities ADDY Awards

by Jason Cherry - Creative Director 2.26.10 Comments (0)

Nehlsen Communications attended the 2010 Quad City ADDY Awards last night to celebrate the most creative and effective advertising achievements over the last year. We were delighted to walk away with a Gold, Silver, and Bronze award for our innovative work submitted -- we really do have a great team at Nehlsen, and it was nice to be recognized for the work we do together.

Read the rest of "2010 Quad Cities ADDY Awards"

Tags: ADDY Awards, integrated marketing, web design, graphic design

The Beauty of Integrated Marketing

by Lee Brinckley, Web Marketing Director 11.20.09 Comments (0)

The beauty of integrated marketing campaigns is the creative power and flexibility to build brand awareness and consistency. It can take form across different media like print, web, video and guerrilla marketing. It can also take form through different platforms in one media.

Read the rest of "The Beauty of Integrated Marketing "

Tags: integrated marketing, web design, social media

A Designer’s “Dr. Jekyll and Mr. Hyde” Syndrome

by Lee Brinckley - Web Marketing Director 9.17.09 Comments (2)

So you have a great graphic designer who consistently creates creative, well-designed ads and brochures for you. Stands to reason he can do great websites, too – right? When you mentioned web design he said he could do it! Why wouldn’t you have all the confidence in the world that you’ll get a great looking, fully-functioning site?

Read the rest of "A Designer’s “Dr. Jekyll and Mr. Hyde” Syndrome"

Tags: graphic design, web design, integrated marketing, web development, web marketing, strategy

The Challenge with Direct Mail

by Jason Cherry - Creative Director 8.18.09 Comments (0)

The challenge with direct mail is getting the right information to the right person. If you’re sending unwelcome or irrelevant information to an unqualified list, save yourself the time and simply flush your marketing budget down the toilet.

Read the rest of "The Challenge with Direct Mail"

Tags: direct mail, graphic design, integrated marketing

The UA is a Hit at Camp Pendleton

by Nancy Nehlsen 7.7.09 Comments (0)

I just returned from Camp Pendleton, where I attended the Marine UA VIP graduation. What a fabulous event! Our client, the United Association of Plumbers, Fitters and HVAC Service Technicians, created an accelerated welding program to train veterans and place them in jobs quickly when they return from active duty.

Read the rest of "The UA is a Hit at Camp Pendleton "

Tags: integrated marketing, youtube, vip

Most Recent

8.4.10
500 Million Facebook Fans: Business Application
by Brian Oster - Business Development

7.13.10
I AM A WOMAN, and I Own the Business
by Nancy Nehlsen - Owner

7.4.10
4th of July Fireworks
by Woody Perkins

5.18.10
Producing Effective Web Video - Part 2
by Guest Blogger, Geoff Kelly of Pic Two

5.12.10
Producing Effective Web Video - Part 1
by Guest Blogger, Geoff Kelly of Pic Two