Nehlsen Know-How

Nehlsen Know-How

Recent Blogs

Blog post image

A technology revolution is here – is your business ready?

From the busy business executive facilitating a meeting from a remote location, to a construction contractor accessing cloud-based document management software on a jobsite — mobile technology is everywhere. According to a Cisco report, it’s predicted that Wi-Fi and mobile-connected devices will account for 68 percent of all Internet traffic by 2017.

Read More
Blog post image

Creating a vision for your company

Think about those brands that you buy from again and again, maybe even on a daily basis. Do you grab your coffee from the same place every morning on your way to work? When you travel, do you book flights on the same airline? Or, maybe you always look to the same car manufacturer when you need to purchase a new vehicle.

Read More
Blog post image

FREE ADVERTISING - MYTH OR PR?

There’s no such thing as free advertising. Or is there? A press release comes close. And you don’t have to have a Public Relations (PR) Department or a specialized degree to get the desired attention you are after. Find out the makings of a good press release and be on your way to some free publicity.

Read More
Blog post image

IS THAT YOUR CUSTOMER WALKING OUT THE DOOR?

How does your company do customer retention? Do you send holiday greetings or office donuts? Do you offer a loyalty program or perhaps other frequent flyer perks? Surely you don't rely on expensive gifts and nice dinners - we know you are savvier than that! We'll keep things much less political and much more simple with our favorite customer retention tips in this week's blog, and hopefully, help you to keep your customers from walking out the door.

Read More
Blog post image

Insight into Infographics

So your business is doing great, right? You are posting record numbers, achieving goals that you could only dream of when you were a start-up. Here’s the issue: to the casual audience, or even the crowd showing a hint of interest in what your business has to offer, all of these numbers, stats and facts are viewed from a distance as a healthy-helping of “blah blah blah.” In order for your “shining” achievements or statistical information to truly be appreciated and quickly digested by the viewer, you will need to find yourself a better vehicle to capture the attention of any prospect. Preferably, a visual one. According to Hubspot, 40% of people respond better to visual information than text. Much of this impressive number can be directly contributed to the ever-increasing use of infographics.

Read More

Join Our Mailing List: